Enhancing Political Participation Abroad:The Media's Impact on Parliamentary Elections for Egyptian Expatriates

Authors

Reman Ahmed Abdel-Aal

Abstract

The impact can vary significantly for audiences outside the direct reach of domestic media—those who may not receive the same content as citizens residing within the country. This discrepancy becomes particularly evident during times of crisis and political turmoil when media strategies must be tailored to reach external audiences and achieve specific goals effectively. Therefore, the core issue addressed in this study revolves around a fundamental question: How can media effectively support and enhance political participation among expatriates during parliamentary elections? Grounded in Democratic Participatory Theory, which advocates for media prioritizing public interests and democratic engagement through pluralism, local interaction, and equitable access to information, the study aims to explore this question. The research employs a questionnaire to investigate the effectiveness of media campaigns in encouraging Egyptian expatriates to participate in parliamentary elections. The findings suggest that these campaigns have a limited impact on motivating expatriates to engage politically.

Keywords: Parliamentary Elections, Egyptian Expatriates, Electoral Campaigns, Media.

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