The Role of Media in Conflict Resolution: Analyzing Peacebuilding Strategies and Communication in the Kashmir Conflict

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Abstract

This study examines the media’s role in shaping peacebuilding strategies and communication to resolve the conflict in Kashmir. This study typically focuses on the abrogation of Article 370 in Kashmir from August 2019 to October 2019. It also highlights how Indian and Pakistani media outlets framed the abrogation of Article 370. Using a qualitative content analysis of prime newspapers from both countries, such as Dawn and The Nation from Pakistan and The Times of India and The Hindu from India, the research finds different patterns in media coverage. The findings disclose that Indian media predominantly presents its move as a need for development and security concerns. Pakistan’s media frames this issue as a violation of self-determination and international law. These distinct narratives contribute to influencing public perception, policymaking, and geopolitical tension. This study concludes that media framing plays a crucial role in building narratives; they need to promote peace journalism techniques to resolve the conflict among the conflicting parties. This study also highlights fostering balanced and unbiased reporting for the long-term solution.

Keywords: Media Role, National Security, Economic Development, Humanitarian Crisis, Violations, Framing Theory, Peace Journalism, Biasness

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