International Journal of Accounting and Management Sciences (IJAMS)
DOI https://www.doi.org/10.56830/IJAMSSI12202507
Author
Hossam Abdullah Alghamdi
Dr. Fahad Alrobai
Abstract
This study investigates the relationship between incentive systems and organizational loyalty among employees of Bupa Arabia for Cooperative Insurance in the Kingdom of Saudi Arabia.
Employing a descriptive-analytical approach, the researcher developed a structured questionnaire as the primary tool for collecting data. The instrument was distributed to a randomly selected sample of 153 employees across various branches of the company.
The findings reveal a positive correlation between financial incentives and organizational loyalty. Additionally, a statistically significant relationship was observed between non-financial incentives and employees’ loyalty to the organization.
Based on these results, the study emphasizes the importance of developing a comprehensive incentive system that balances financial and non-financial rewards transparently and equitably, and links them directly to an accurate and fair performance evaluation framework.
The study further recommends conducting additional research in other sectors such as manufacturing, telecommunications, and logistics—industries where the relationship between incentive systems and organizational loyalty remains underexplored. It also underscores the need to examine the role of incentives in fostering organizational citizenship behavior, identifying a clear research gap in this area.
Keywords: Financial incentives, non-financial incentives, organizational loyalty, compensation, insurance, motivation, Bupa Arabia
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